Facebook forgets

Facebook seems to remember all the things. There's the "on this day" feature that pops up with memories of years past. There is a plethora of everything that you may or may not want or need to know, see, or join. And the one thing that drew social media users away from other platforms was the feed. With MySpace, you had to go to a user's page to see their content and interact with them. But whoa, here was this new platform that FED YOU the information in a list and you didn't have to navigate away from anything. That's both good and bad in many ways.

However, the biggest complaint about Facebook that users have been making seems to surround the curation of the feed that has become so frustrating for so many. It has prompted people to figure out, and even offer paid lessons on, how to work the system in a user's favor. I don't begrudge the income potential here at all. Knowledge is power in this instance. I was one of the ones who left MySpace in favor of the Facebook feed. Humans are inherently lazy, or at least geared to seeking the more efficient means for them personally.

So, can someone explain to me why Facebook has started resembling MySpace in that you pretty much have to go to someone's timeline/page/wall (whatever it is/was called) in order to catch up with their posts? Incidentally, doing that will temporarily put that person back in your feed but unless you interact enough to tweak the algorithms, that friend's content won't be shown in your feed. It's no wonder that despite the claim of number of active users increasing, most people I know are opting for other platforms to stay in contact, reach people, build their business presence in social media, or to just interact with the virtual world.

Facebook seems to be forgetting what got them to domination, and their algorithms are the source of derision, disdain, and frustration. I for one would rather have full control of the content in my feed versus a "curation"  based on some random math result that makes no sense to anyone - until it does make sense and things immediately change again.